We seek a world where travelers develop deep connections with their hosts, are transformed by the genuine local cultures they experience, and improve the lives of the people they visit. Hosts All people have knowledge and experiences they want to share with others . This is especially true for hosts who are marginalized and who are often the last bastions of traditional cultures and associated ways of living and knowing. With mentoring and support, many of these hosts will emerge as successful tourism microentrepreneurs sharing knowledge, passions, and communities with empathetic visitors. Communities are complex with constantly evolving factions that use their various capitals to compete, complement, and collaborate with each other . Some people are better equipped than others to embrace opportunities brought by tourism and, as a result, tourism often fails to improve livelihoods of the least resourced members of host communities. Therefore, the
A manuscript describing the concept-testing of People-First Tourism in rural South Africa was selected by Jafar Jafari for inclusion on the book "TOURISM STRATEGIES: Development, Governance, Climate Change" to be published by UNWTO and the University of Algarve. In this manuscript, we report findings from fieldwork in the Gauteng and Limpopo provinces - the study revealed that vulnerable residents in peri-urban and rural communities use cellphones widely socially and to support their livelihoods; many are involved in some form of entrepreneurial activity targeting other members in their community; the most critical challenges to their ability to raise from poverty and dependence through micro-entrepreneurship are access to micro-credit and access to markets outside their immediate ties/community. We will announce when the book is published and available, but we can send a pdf copy of manuscript upon request.
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